Lawyer SEO in São Paulo, Brazil – 83% Traffic Growth
Location: São Paulo, Brazil
Service Provided: SEO for Legal Services
Overview
A São Paulo-based law firm specializing in corporate law sought to increase their digital footprint and attract new clients. We implemented a robust SEO strategy that led to an 83% increase in organic traffic, generating more consultation requests.
Objective
To rank for competitive keywords like “advogado empresarial São Paulo” and improve local search visibility.
Challenges
- Highly Saturated Market: Competing with established firms.
- Low Content Relevance: Website lacked industry-specific content.
- Limited Technical SEO Implementation: Poor site speed and usability.
Solution Provided
- Content Optimization:
- Developed legal guides, including “How Corporate Law Can Benefit Your Business in Brazil.”
- Added local case studies to establish expertise.
- Technical Fixes:
- Improved loading speed with image compression and CDN implementation.
- Enhanced mobile usability for better engagement.
- Localized SEO:
- Claimed and optimized their Google Business Profile.
- Secured listings in São Paulo-specific legal directories.
Results
- 83% Increase in Organic Traffic.
- Double the Consultation Requests: Client inquiries increased by 110%.
- Top 3 Rankings: Achieved for 12 high-value keywords.
