Dental SEO in Mumbai, India – 73% Increase in Patient Appointments
Location: Mumbai, India
Industry: Dental Clinic
Overview
A dental clinic in Mumbai specializing in cosmetic dentistry wanted to grow its patient base. By focusing on local SEO and content marketing, we achieved a 73% increase in patient appointments over six months.
Objective
- Rank for high-intent queries like “cosmetic dentist Mumbai” and “teeth whitening near me.”
- Drive direct appointments through the website.
Challenges
- Local Competition: Competing with numerous dental clinics in Mumbai.
- Low Online Visibility: Limited rankings for critical keywords.
- Minimal Content: No blog or service descriptions.
Solution Provided
- Local SEO:
- Optimized Google Business Profile with updated hours, reviews, and photos.
- Targeted “near me” searches with localized keywords.
- Content Marketing:
- Published blogs like “Benefits of Teeth Whitening in Mumbai.”
- Created FAQ pages answering common dental concerns.
- Technical Enhancements:
- Improved mobile performance for patients booking appointments online.
Results
- 73% Increase in Appointments: New patients grew through organic traffic.
- Top Rankings for Services: Keywords like “best dentist Mumbai” ranked in the top three.
- 45% Traffic Growth: Attracted more qualified visitors to the site.
