Automotive SEO in Toronto, Canada – 32% Traffic Growth

Location: Toronto, Canada
Service Provided: SEO for Auto Repair Shop

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Overview

A Toronto-based auto repair shop wanted to dominate local search results for car repair services. We delivered a 32% increase in organic traffic, driving more bookings and walk-ins.

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Objective

To increase visibility for:

• High-intent repair and maintenance service keywords.
• Local search queries related to “car repair near me.”

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Challenges

1. Limited Website Content: Service pages lacked depth.
2. Local Competition: Competing against franchises with higher budgets.
3. Low Click-Through Rates: Poorly optimized meta tags.

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Solution Provided

• On-Page Optimization:
  • Added detailed service descriptions for repairs, inspections, and maintenance.
  • Improved meta titles and descriptions for higher CTRs.
• Local SEO Campaign:
  • Enhanced Google My Business with service categories and updated photos.
  • Acquired backlinks from Canadian automotive blogs.

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Results

• 32% Increase in Organic Traffic.
• Boosted Service Inquiries: Phone calls and bookings grew by 22%.
• Stronger Rankings: First-page results for “Auto Repair Toronto.”